To place offers on web platforms, B2C platforms should be furtherly adapted to hi-tech race.
A great offer for the socialization of shopping is the accrual of bonuses or the provision of discounts on the bring-a-friend promotion that should be integrated on the new heets UK B2C platforms. Less commonly, there are some additional preferences for positive reviews about these platforms themselves or the goods sold through them on social networks.
The new model relies on the true socialization of online consumption that should be integrated on the new heets UK B2C platforms: in an effort to provide themselves with the most weighty discounts, users themselves actively agitate through social networks friends, acquaintances and just random followers to join the group that is forming to buy this or that product. Strictly speaking, a similar model at the very beginning of its activity offered a unique coupon discount service. A huge role in promoting such B2C platforms was played by the fact that to interact with it, the user does not need to deploy new software on his smartphone once again. Full access to the platform’s functionality is provided by a mini-application that activates right inside the chat smartphone client at the click of a single key.
In addition, the attractiveness of this platform for a UK consumer is largely due to its very social character. The user does not just get the goods with a discount from somewhere; the person actively contributes to the conclusion of a fair deal, beneficial to all parties, thereby showing the economic and social activity. Small companies will prefer this platform to any other because it is easier for them to reach out to their consumers and establish psycho-emotional contact with them without losing themselves in a huge pile of similar offers available online.
According to the experts’ statement, about 60% of customers that should order via the new heets UK B2C platforms shall be residents of provincial cities that get access to really high-quality goods at an affordable price through this platform. And at the same time, they are establishing, even fleeting, social connections with many platform users from larger cities. So, in terms of strengthening inter-human communications within the country, the new social Heets UK B2C platforms will capture the market tighter than single websites of online stores.